A lot of musicians now days are surviving off of their
brand, because on the growth of the internet.
There are advantages and disadvantages for musicians from the growth of
the internet. One major advantage would
be not needing recorder companies as much.
The reason for this is musicians can do so much on their own now. According to RollingStone.com “A musician in
today’s economy market themselves through a variety of media sources. Musician can
utilize social media and the internet to promote their music. Because of this
conventional managers and labels are no longer required for musicians. If you want to market yourself and your music
by yourself, there are few general tips to follow.” The first tip is classifying your music. You would able to network and market your
music to appropriate niches. If you want
to classify your music as folk, you can then communicate with the folk radio stations,
folk clubs and the local folk musicians.
Now on the other hand records sales are down because so many people can
download music for free off the internet.
Why buy it when you can get it for free.
According to Valerie King, Artist s are focusing on tickets sales. They are
starting clothing line, Perfume/ Cologne scent, and even investing in
stocks. King also said most of the
artist she knows even big names, don’t have those options. Their budget are so tight that they’re just trying
to keep the tour rolling, everyone fed,
maybe get paid and keep the utilities on
at home. After reading this information I
realized being a musician for most is like working a 9 to 5 job. Its seems like because of the declining state
the music business is in, reality television shows are growing. Every time you look up there a new show coming
out. Musicians are doing whatever they
can to stay afloat.
